Tag: Local Area Marketing

The Cheesecake Shop Crown Mother of The Year 2018 The Cheesecake Shop has engaged thousands of consumers in a voting frenzy and Crowned Joan Bold as Mother of The Year. Over 100,000 people visited The Cheesecake Shop websites in Australia and New Zealand to vote for Mother of the Year.  Joan Bold took out the number one spot with over 3781 votes. General Manager of Marketing and Operations Peter Dable was pleased with the promotion, “It was our intention to get people engaged with...
The Cheesecake Shop Temptations Range
The Cheesecake Shop Tempt with New Range of Dessert Cups and Tarts The Cheesecake Shop has unveiled their new range of treat size cheesecake dessert cups and tarts just in time for Valentine’s Day. It’s now a little easier to treat yourself at The Cheesecake Shop with their single serve continental cheesecake cups, available in Strawberry, Blueberry, Citron, Caramel, Chocolate, French Vanilla, Passionfruit and Double Choc. The flavours are the same used in their popular Continental Cheesecakes (with ...
The Cheesecake Shop Franchisees Australia Day
It’s All About the Franchisees at The Cheesecake Shop this Australia Day The Cheesecake Shop is kicking off the year with the release of a mini-feature video on Australia Day showcasing the stories of their best franchisees which aims to remind us all that, no matter what our backgrounds, we all have our own Australian story. The mini-feature portrays many heart-warming moments and has plenty of the infamous Aussie tongue-in-cheek that the Australian public will connect with on many levels.
The Cheesecake Shop Spreads Cheer Across WA With Free Slice Day The Cheesecake Shop held a Free Slice Day to spread cheer across all of our retail bakeries in WA on Saturday 16 September between 2-5pm WST. The event was promoted through The Cheesecake Shop’s main facebook page as well as through the various individual store facebook pages and through various online media outlets in WA which saw customers excitedly making plans to attend with friends to score themselves some free cheesecake. Key to running a smooth event...
The Cheesecake Shop is Awarded Top 10 for Brand Category The Cheesecake Shop are delighted to announce that our very own franchisees voted us above the industry benchmark in all areas of the ‘Brand’ category in this year’s topfranchise awards by SEEK Business and 10 THOUSAND FEET. The ‘Brand’ category questions relate to the strength of our brand in the marketplace, our brand positioning, how well we drive our brand through online marketing channels, how well we communicate with our franchisees about marketing activity...
Customers Flock to The Cheesecake Shop for Free Slices The Cheesecake Shop Spearwood and Myaree held a free slice day on Saturday 29 July to spread a little cheer for National Cheesecake Day. The event was promoted on Facebook and customers responded with excitement in the lead up to the event by tagging their friends, some of whom had lined up in anticipation on the day to receive a delicious free slice of cheesecake. This event saw over 800 slices given away. Ben Rijavec who has been the Franchisee of The Che...

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